Learn about SEO Process how to improve your business??

SEO Process how to improve your business


SEO Process

Search Engine Optimization (SEO) it optimizes your website to ‘rank’ higher in search engine results pages. SEO is the bait for the fish you choose to attract via keywords and phrases. It helps to make your website go viral, famous and popular all at one time. It is a never-ending process as you can’t sit back and relax once it reaches the top, you need to put in more efforts to make it remain on the top. SEO is a sort of tool to get the most out of the traffic to your website mainly organic traffic (that is not paid).

    Website Analysis & Suggestion-

  1. Website analysis is a very useful tool for any website owner. It gives us information about.
  2. Total number of visitors to your site.
  3. What is Site Speed, Bounce rate.
  4. URL Structure should be SEO friendly.
  5. On-Page Elements – Title Tags, Meta Descriptions, Image Optimizations (Image Alt Text).
  6. Heading Tags and easy navigated backlinkes.
  7. Website should be Mobile Friendliness.
  8. Keyword ranking report.
  9. Webmaster and analytics report.
  10. What percentage of visitors came from outside sources such as: inbound links, search engines etc.
  11. Total amount of new visitors.
  12. Where your page ranks in the search engine results for the keywords on your site.

With this information you are able to benchmark your campaigns in order to show what is working and what is not.

Keywords Research – It can be difficult choosing the right keywords for your target audience. Using the analysis, you will be able to see what keywords are working for you and which ones are not. The search engines rank your page based on what position it ranks in searches. The website analysis shows you exactly where you stand and what keywords are the most effective.

Competitor Research – Conduct a research of competitor, do analysis and comparison from your webpage. Know your competitors and learn from them to boost your performance – and win!

On page Optimization –It is the practice of optimizing individual web pages to rank higher and earn more relevant traffic in search engines. It takes into account all aspects of the webpage (Meta tag, heading tag, URL, content, alt tag, keyword density, etc) that, when added together, will improve your rankings in the search results.

Off Page Optimization –It is also practice of optimizing a web page to rank higher and earn relevant traffic but not on the page or its Meta part. As per terms of SEO process includes link building on popular sites using anchor tags for our website URL, directory submission, video promotion, blogs and article posting. These entire tasks include focusing our website keywords.

Social Media Marketing or Social Media Optimization (SMO) is basically a process of creating the awareness of a product, service or event through the various social media outlets and communities. SMO increases the brand awareness and produces viral publicity.

Understanding SEO Goal – The key goals that websites want to achieve and included a description of the relevant metrics for each below.

  1. Increase Revenue
  2. Gain More Leads
  3. Engage & Educate Users
  4. Increase Brand Awareness
  5. Improve Customer Satisfaction
  6. Increase Traffic
  7. Increase Rankings

Search Engine Optimization is a crucial part of the internet or online marketing services. Professional Search Engine Optimization or SEO process begins when your website is live. There are so many websites on the internet that it is possible that your website goes invisible. SEO is the tool that prevents this from happening. Obabuji.com is one of the Best SEO Company in Indore. Our SEO team at Obabuji.com uses the latest SEO tools & techniques to bring your website at the top of the search engines result. It starts with on-page optimization, where a complete analysis of the website is done. Our SEOs also know the importance that content holds on a website and works with the content writing team to come up with relevant content for the website.


Author – Sakshi Jain

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